Web, brand & business consultingevery price, published
Websites, brand, content, video and business consulting for owner-run companies worldwide. Prices are published here — there's no different rate depending on how you look the day you ask.
One person, one plan, one invoice: business plans, financial models, corporate branding, business diagnostics, website development, marketing and graphic design, strategic planning and credibility accreditation — everything your business needs to be found, trusted and paid more, without juggling five suppliers.
International pricing in US dollars. Expanded scope and deliverables compared with the regional packages.
Everything your business needs, under one roof
Most owners pay for a website here, a logo there, a consultant somewhere else — and nobody owns the whole picture. I cover the whole picture, from the numbers to the brand to the website that sells it.
Business diagnosis
Where your real revenue comes from, where margin leaks, what to charge and what to change first.
Business plans
The document a bank, cooperative or investor asks for — clear, credible and built to survive questions.
Financial models
Revenue, costs, cash flow, break-even and scenarios, with open formulas you can inspect and keep.
Strategic planning
A clear direction, priorities in order and a plan that actually gets executed, not filed away.
Corporate branding
Logo, identity, brand manual and applications — a brand you won't have to rebuild as you grow.
Websites & SEO
Fast, bilingual-ready sites with written copy, a direct contact channel and an SEO foundation.
Marketing & graphic design
Content, video, social media, posters, menus, brochures, signage and event collateral.
Credibility & accreditation
Making your real qualifications, registrations and standards visible and verifiable to new clients.
Start by knowing where your business stands
Before investing in a website, brand or advertising, the first step is understanding where your real revenue comes from and where your margin is leaking.
The benefits of a one-stop solution
Every extra supplier is another brief to write, another invoice to chase and another person who doesn't know your numbers. A single, accountable partner removes that cost.
Five suppliers or one partner?
Working with several suppliers
- The designer, the developer and the copywriter each see only their piece
- You repeat the same brief again and again, and pay for it every time
- A brand, a website and a plan that don't match each other
- When something breaks, everyone points at someone else
- No one checks whether the spending actually makes money
Working with one partner
- One person who understands your numbers, your market and your brand
- Strategy first, then design and web built on that same foundation
- One consistent message, from the business plan to the signage
- One point of contact, one timeline and one accountable person
- Bundled packages that cost less than buying piece by piece
Less rework
Work is done once, to a single vision — not redone because one supplier didn't know what another delivered.
One brief
Tell me about your business once. No coordinating agencies, freelancers and advisers on your own.
Everything aligned
Your numbers, brand, website and content all point the same way, so each one strengthens the others.
Everything is yours
Code, domain, accounts and data are yours from day one. One partner, never a lock-in.
I'm an industrial psychologist who has spent 25 years in business and ran five wellness centres of my own. I don't just design the page — I check that the price, the margin and the message behind it actually work. That's something a design agency, a web developer or an accountant working alone can't give you.
From first conversation to a business that grows
Simple, in order, and without surprises.
1 · Talk
- You tell me about your business and your goals
- I give you an honest outside opinion
- If I'm not the right fit, I'll say so
2 · Diagnose & plan
- Business diagnosis of revenue, margin and pricing
- A clear plan with the three things to change first
- A fixed quote — published prices, no surprises
3 · Build & grow
- Brand, website and marketing built on the plan
- Half to begin, half on delivery, or monthly
- Ongoing support if you want it, cancel any time
What's your business?
Every sector loses money in a different place. Find yours and you'll see exactly where.
Hospitality & tourism
Hotels, lodges, guesthouses, restaurants, tour operators
Health & wellbeing
Therapists, spas, clinics, practices, wellness centres
Services & trades
Workshops, accountants, lawyers, builders, retailers
Startups
New businesses, ideas to launch, projects seeking funding
Hospitality & tourism
The sector that loses the most money invisibly, because the losses never show up on any invoice.
Where it's leaking
- 15%–18% commission on every platform booking — and again when that guest returns
- No English content: the foreign traveller can't find or understand you
- No local-language content: the domestic traveller who fills your midweek can't either
- One-night guests who could be three-night — same cleaning, three times the revenue
- Function rooms, gardens and spaces that could sell events and don't
What we do
- A complete, two-language Google profile — free to run, decisive for being found
- A direct WhatsApp booking channel, commission-free
- A bilingual site written for the foreign traveller, not machine-translated
- Packages that make three nights the obvious choice over one
- Events, weddings and retreats as a new revenue line
Health & wellbeing
This is the sector I know best. Before the pandemic I owned and ran five wellness centres across Europe. I know what a half-full diary and a low season that won't end actually feel like.
Where it's leaking
- An irregular diary: full weeks and empty weeks, impossible to plan around
- No online booking — every appointment costs five messages
- Competing on price against people without your training
- Real credentials that show up nowhere
- Selling single sessions instead of programmes — income never stabilises
What we do
- An online booking system with automatic reminders
- A professional identity that backs what you charge
- Content that builds trust before the first appointment
- Programmes and packages instead of single sessions — predictable income
- Retreats, workshops and training as an additional line
Services & trades
Businesses that run on reputation and word of mouth — and for that very reason hit an invisible ceiling.
Where it's leaking
- Everything depends on referrals: when they slow, there's nothing to replace them
- You don't show up on Google, so the new client never discovers you
- Prices unreviewed for years while costs climbed
- The service that takes the most work often earns the least — and no one has done the maths
What we do
- A Google profile and presence where clients actually search
- A site that turns reputation into something a stranger can verify
- A diagnosis: what each service earns and what it should cost
- Systems so the business doesn't depend on you being there
Startups
The most expensive time to get it wrong is at the start. Rebuilding a brand costs more than doing it right the first time.
Where it gets hard
- Not knowing whether the numbers work before you put money in
- Starting with the cheapest option and having to redo it all within a year
- Needing a plan for the bank or an investor and not knowing how it's written
- Spending on advertising before price and margin are clear
What we do
- A financial model that answers whether it works before you risk capital
- A business plan written to be understood and to hold up under questions
- A Launch package: the essentials done right, at a starting price
- A brand you won't have to rebuild as the business grows
Four stages, in order
It's not a menu. It's a ladder — and each rung answers a different question.
| Service | What it is and why it matters | Price |
|---|---|---|
| Optimised Google Business Profile | Free to run, a system separate from your site, and where most people start searching | $380 |
| One-screen page | The essentials done right, with a direct WhatsApp contact. 5–7 days | $950 |
| Corporate site · 5 pages | Full presence with written copy and an SEO foundation | $1,800 |
| Extended site · 10 pages | For several business lines or a wide catalogue | $2,600 |
| Online store | Catalogue, orders and electronic payments | $4,200 |
| Bilingual version | Two languages, written for the foreign reader. Doubles your reachable market | +$950 |
| Monthly SEO | Ranking, content, Google profile and a monthly report | $550/mo |
| Hosting | Fast, secure, backed up. Yours — if you leave, I hand everything over at no cost | $40/mo |
| Maintenance | Updates, security, backups and minor changes | $95/mo |
| Service | What it is and why it matters | Price |
|---|---|---|
| Logo refresh | Update what you have without losing what people recognise | $450 |
| Logo & identity | Logo, colours, typography and a usage guide | $750 |
| Full corporate branding | Identity, stationery, applications and a brand manual | $1,950 |
| Social media rebrand | One name, one image, correct links across every platform | $550 |
| Image consultancy | A written visual diagnosis: what a client sees in the first ten seconds | $750 |
| Repositioning plan | How to move up a category and a price tier with what you already have | $1,350 |
| Credibility & accreditation | Making your real qualifications, registrations, memberships and certifications visible and verifiable, and preparing for new ones | On request |
| Implementation support | Making sure the plan is actually executed, not left in a document | $285/mo |
| Service | What it is and why it matters | Price |
|---|---|---|
| Article or blog post | How someone who doesn't yet know you exist finds you | $165 |
| Newsletter | The client who already knows you is the cheapest to sell to again | $135 |
| Content package | 2 articles a month + social posts + internal linking | $450/mo |
| Social media management | Posts, replies and a consistent presence | $285/mo |
| Video strategy & script | What to film and what to say — the part that decides if the video works | $360 |
| Coordinated shoot | Half a day of filming with a coordinated crew | from $540 |
| Short-form video edit | For social: reels, posts, vertical formats | $135 |
| Corporate video | The video that introduces your whole business | from $1,350 |
| Vlogging package | 4 short videos a month: filming, editing and publishing | $870/mo |
| Service | What it is and why it matters | Price |
|---|---|---|
| Business diagnosis | A written report: where your real revenue comes from, where margin leaks, what to charge, and the three things to change first | $950 |
| Strategic planning | Direction, priorities and a 12-month roadmap with owners, milestones and measures | On request |
| Business plan | The document a bank, cooperative or investor asks you for | $1,950 |
| Financial model | Revenue, costs, cash flow, break-even and scenarios — open formulas | from $3,500 |
| Events & weddings | A new line. A single event can be worth a week of normal operation | from $1,350 |
| Retreats & groups | Bookings that fill the whole venue, months ahead, at a premium rate | from $1,350 |
| Training & certification | Turning what you know into workshops, courses, certifications or programmes | from $1,950 |
| Your own product line | Coffee, food, craft — from farm to shelf, with direct sales and repeat purchase | from $1,350 |
Marketing and graphic design — posters, cards, menus, event collateral, roll-ups, brochures and signage. Detailed list on request.
Work it out in your currency
Type any amount in dollars and see the approximate equivalent. Billed and paid in US dollars.
Approximate, for reference only. Exchange rate as of 15/08/2026. Billed and paid in US dollars.
Everything together, and it comes out better
Hiring piece by piece works. Hiring it together works better and costs less, because the work is done once and to a single vision.
Launch
- One-screen page
- Optimised Google Business Profile
- 12 months hosting included
- Basic training
Essential
- 5-page corporate site
- Logo & brand identity
- Optimised Google Business Profile
- 12 months hosting + training
Professional
- Bilingual corporate site
- Corporate branding with brand manual
- Social media rebrand
- Optimised Google Business Profile
- 2 published, linked articles
- 12 months hosting + training
Total Growth
- 10-page bilingual extended site
- Full corporate branding
- Social media rebrand
- Business diagnosis
- On-site image consultancy
- 4 articles + corporate video
- 12 months hosting + training
Transformation
- Everything in Total Growth
- Business plan and financial model
- Repositioning plan
- One new business line developed
- 6 months of implementation support
Monthly
- Maintenance — hosting + maintenance
- Growth — SEO + content + social
- Growth Plus — the above + vlogging
- Cancel any time, with one month's notice
Half to begin and half on delivery. Monthly instalments are also possible — tell me what you can commit each month and we build the plan around that number, not the other way round.
International payment by bank transfer or Wise, in US dollars.
Book the free 20-minute consultation. I'll tell you honestly which package, or which single service, makes sense for where your business is today.
Book my free consultationAnd why that's in your favour
- I won't promise top Google rankings. No one honestly can. I promise complete, correct work and a before-and-after measurement you verify yourself.
- I won't promise sales figures. I give you a plan built on your own numbers, and I tell you which parts I'm sure of and which I'm not.
- I'm not an accountant, lawyer or regulated financial adviser. I work alongside yours, not instead of them.
- I don't write fake reviews or AI-generated replies published as if they came from a real client.
- I'll tell you no. If I think you don't need what you're asking for, I'll say so — and tell you what you need instead.
The code, the domain, the accounts and the data are yours from day one. If you ever want to move to another provider, I hand everything over and help with the migration at no charge. Your business is no one's hostage — least of all mine.
The first conversation costs nothing
Twenty minutes, no obligation. If nothing comes of it, we'll have had a coffee and you walk away with an honest outside opinion on your business. If it does, you'll have one partner for the strategy, the brand, the website and the growth.